From Bog to Bottle 2017

If it’s mid-October, that must mean it’s time for another visit from George Giorno of Ocean Spray! George comes to see us every year, along with various account executives from some of Ocean Spray’s wholesale customers. This year, we were happy to visit again with Greg McCann of Advantage Solutions, who brought along new customer development manager Julianna Lombardi, and John Aleksandrowicz and Mark McFadden of Foodtown/Allegiance Marketing. Rounding out the group were Ocean Spray sales directors Eric Sinsigalli and Brian Gormley!

The morning started at the Pine Island main office, where CEO Bill Haines gave the group a brief farm history and a quick overview of what they were about to see, and then it was off to catch the action.

We’ve only been running one crew this week, but there was plenty of opportunity to see everything going on! They got to see the older reel harvesters in action as well as the bog side cleaner, and there was even time for a quick tour of the shop and a close-up look at one of our recently planted beds before heading to the Ocean Spray receiving station in Chatsworth.

George and his group are always a highlight of our harvest season, and they always have a good time.

“I learn something new every single year,” says Greg McCann. “This year I learned that due to the warmer and drier weather this year, you are only running one crew and picking late due to the fact that the berries are not turning red as quickly as you would like. I also learned the different shades of red that are needed to make Craisins. And it was another perfect weather day, as well!”

Mark McFadden wants to come back again and try something new: “I thought Wednesday was an awesome day, and I must say, Pine Island is a very impressive operation. I am hoping next time I can go into the bogs!”

“As a long time Ocean Spray Sales Manager, I can easily say that no other experience compares to the expression on my customer’s faces than that of witnessing the magic of our cranberry harvest at PICC with the Haines family,” says George. “No matter how I prepare them for what they’re about the experience, it’s never enough and never disappoints! This year was no different as John, Mark and Juliana were all rendered speechless as we drove through the farm on what amounted to be the perfect brilliant fall day! For me, this serves as my annual cranberry charge as it reminds me how blessed I am to be both associated with such a wonderful brand and where I get to be part of a generous cooperative grower family who treat me as one of their own!”

Bill was just as happy with this year’s visit. “It was great to have the Ocean Spray team here,” he says. “George always brings an interesting group of people. We don’t do many tours, but that’s one we always enjoy. We’re happy to show our operation, our heritage, and talk to them about everything we do to protect the environment and supply quality cranberries for the market.”

Thanks again for a wonderful morning, George! We appreciate everything you, your team, and your guests do, and we look forward to seeing you next year!

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